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Lucky Mobile plans: what they cost, who owns Lucky, and why it will not work abroad

On 10 November 2026 Lucky Mobile listed five prepaid plans from $22 to $40 a month, with 30GB for $35 on Auto Top-Up. Here is what they include, how the free eSIM works, who owns Lucky, and what to use instead when you leave Canada.

What Lucky Mobile plans were listed on 10 November 2026?

Lucky Mobile is a prepaid brand with no contracts. These were the Lucky Mobile plans on its prepaid plans page when we read it. Every plan includes unlimited Canada-wide calls, unlimited Canada-wide and international texts, 4G LTE speeds, voicemail, call display and call waiting, and mobile hotspot use.

Lucky Mobile planTotal dataPlan data + Auto Top-Up bonusPrice per month
500MB500MB500MB with Auto Top-Up$22
5GB5GB4GB + 1GB$25
15GB15GB10GB + 5GB$30
30GB30GB25GB + 5GB$35
50GB50GB40GB + 10GB$40

Lucky marks each plan as available to new customers only, and the 30GB plan for $35 is the one it was promoting. The bonus data depends on registering for Auto Top-Up. Lucky says plan data runs at 4G LTE speeds of up to 150 Mbps and drops to up to 128 kbps once the allowance is used, so there are no overage charges, but the slowdown is severe. A one-time $10 SIM card charge may apply.

This is desk research from Lucky Mobile's own pages. We have not bought or tested a Lucky Mobile plan.

Who owns Lucky Mobile?

Bell. BCE, Bell's parent company, names Virgin Plus and Lucky Mobile in its 2025 annual information form as additional wireless brands alongside Bell, used to compete with other discount brands. BCE has also said Virgin Plus will stay its postpaid flanker brand and Lucky Mobile its prepaid one. Our Bell Canada guide covers the parent network, and our Virgin Plus page covers Bell's other brand.

Does Lucky Mobile work outside Canada?

No. Lucky's support pages are blunt: Lucky Mobile does not offer US or international roaming, and the service will not work outside Canada. You cannot make or receive calls, send texts or use data abroad. That rules Lucky out as a SIM to take on holiday. If you live in Canada on Lucky, plan to use a travel eSIM on every trip, including the US.

What Lucky does sell is international calling from Canada. On 10 November 2026 each add-on was $10 a month:

  • 200 minutes to Region A countries, such as Australia, France and Japan.
  • 50 minutes to Region B, such as Brazil, Italy and Jamaica.
  • 20 minutes to Region C, such as Chile, Morocco and Switzerland.
  • Unlimited calls from Canada to the United States.

Lucky says the add-ons are not available with the 500MB data-only plan.

How do you activate a Lucky Mobile SIM card or eSIM?

There are three routes on Lucky's plans page:

  • eSIM: free, activated online in minutes with no delivery. Check that your phone is eSIM-compatible first.
  • Physical SIM online: $10, delivered free in 3 to 4 business days.
  • Physical SIM in store: bought from one of Lucky's 7,000 retailers and then activated.

Once active, the Lucky Mobile My Account app shows your balance and usage, lets you buy more data and lets you top up.

How does Lucky Mobile top up work?

Lucky is prepaid, so you top up a balance that pays for the plan each month. The simplest route is Auto Top-Up, which Lucky also rewards with the bonus data in the table above. You can top up manually in the My Account app. Lucky's plans page did not list other payment methods, so check the app for what is accepted. We do not publish carrier phone numbers; use the app or Lucky's support site if a top-up fails.

What is the Lucky Mobile 500MB plan for?

The $22 plan is listed with 500MB of data at 4G speeds and, like the other plans, includes unlimited Canada-wide calls and texts. Lucky's add-ons page calls a 500MB plan its data-only plan and says the international calling add-ons do not work with it, so check the plan details at checkout if you want calls. For most people the extra $3 for the 5GB plan is the better buy, and the hotspot feature makes little sense on 500MB.

Is Lucky Mobile good?

For a Canadian resident who stays in Canada, it is cheap and simple: 30GB for $35 with a free eSIM, from a brand owned by Bell's parent company, BCE. Its weak points are the hard stop at the border and the 128 kbps speed once your data runs out. For a visitor to Canada, it works the same as for a resident, but you need a phone that accepts a Canadian SIM or eSIM.

Lucky Mobile or a travel eSIM for a visit to Canada?

For a visit of a few weeks, Lucky's $35 30GB plan with a free eSIM is good value if you want a Canadian number. For a short stay with data only, a travel eSIM is easier. Our verified Canada eSIM prices, read on each seller's site in August 2026 and quoted in US dollars, were Nomad at $17 for 10GB over 30 days, Airalo at $18 for 10GB over 7 days and Saily at $30.99 for 10GB over 30 days.

For Lucky customers travelling out of Canada, a travel eSIM is the only option. For a week in the United States, Airalo listed 10GB over 7 days at $21.50, Saily 10GB over 30 days at $22.99 and Nomad 10GB over 30 days at $25. Keep the Lucky SIM in the phone if you want it back on when you land, but remember it will not work while you are away. Our cheap SIM card guide for Canada compares Lucky with chatr, Public Mobile and Koodo Prepaid, and the cheapest eSIM table covers other countries.

Common questions

What are Lucky Mobile's plans?

On 10 November 2026 Lucky listed 500MB for $22, 5GB for $25, 15GB for $30, 30GB for $35 and 50GB for $40 a month. The larger figures include bonus data for using Auto Top-Up.

Who owns Lucky Mobile?

Bell. BCE's 2025 annual information form names Lucky Mobile and Virgin Plus as its additional wireless brands, with Lucky as the prepaid brand.

Does Lucky Mobile work in the US?

No. Lucky Mobile says it does not offer US or international roaming and its service will not work outside Canada.

How do I activate a Lucky Mobile SIM card online?

Lucky offers a free eSIM you activate online in minutes. A physical SIM costs $10 online with free delivery in 3 to 4 business days, or you can buy one from a retailer and activate it.

Is Lucky Mobile good for tourists?

Inside Canada, yes: the $35 30GB plan with a free eSIM is good value for a few weeks. For a short data-only stay, a travel eSIM such as Nomad's 10GB over 30 days for US$17 can be simpler.

Sources and further reading